CMA delivers ongoing member benefits and enhanced value for your association by ensuring the success of current member services and piloting new member programs and resources from online communities to educational webinar programs. CMA has developed and successfully implemented a number of professional certification, industry accreditation, seals of approval and awards programs which provide association members an opportunity to formally demonstrate and validate their industry expertise and professional excellence. As high-visibility platforms for member recognition, such initiatives help differentiate your association in the marketplace and affirm its significance and value to members and your industry at large. Additionally, these programs can be a significant driver of membership development and non-dues revenue. Expanded member services enhance an association’s member value while propelling membership growth opportunities. From member database management and prospect outreach to professional certification and continuing education programs, at CMA we take a proactive approach to achieve dramatic success through development of member services.